Marketing Department General Platforms Overview

 

PLATFORM HOW IT WORKS HOW WE USE IT TEAM RESPONSIBLE

Google

My Business

It's a tool from Google that helps our business to create and manage  online presence on Google.With GMB, we are able to update important information such as our address, phone number, and hours of operation. We can also respond to customer reviews, post updates, and see how customers are interacting with our business. By using GMB, we can improve our business's visibility and credibility online.
  • opening locations(creating, verification process)
  • making posts(product posts, offers,ivents)
  • monitoring reviews
  • copywriters(text content)
  • SMM(visual content)
Google Local Services It's a tool from Google where our business can advertise the services directly to potential customers in the specific  area. When people looking for a locksmith services, local services ads will appear at the top of search results. We have a  profile, where we can verify all the details, and get leads from interested customers. The platform also allows us to to manage bookings and customer reviews.
  • adding pictures
  • managing service areas
  • monitoring reviews
  • SMM
SLK-website A website provides a platform for customers to find and learn about the services offered by the locksmith. A website is an effective marketing tool for locksmiths. It allows us to showcase the services, promote special offers or discounts, and differentiate ourelves from competitors. A website is also optimized for search engines, which can help increase visibility and attract more traffic to the site. Having a website is a valuable asset for locksmiths, helping us to establish an online presence, build credibility, market our services, and provide accessibility to potential customers.
  • posting blogs
  • opening new locations
  • Copywriters
  • SEO
Quora Its an online platform that is helpful for our company to build its reputation and attract potential customers. By creating a company account and answering questions related to locks, security systems, and other relevant topics, we can establish ourselves as an authority in the field. By providing helpful and informative answers we are building trust with users who are looking for reliable information. .
  • posting blogs
  • answering to questions in forum
  • SMM
Medium Its an online publishing platform where we can write and share blog posts, articles, and stories related to their expertise in locksmith. It's a way to showcase our knowledge and experience, and to connect with a wider audience of readers who are interested in the topic. It's easy to use, and there's a built-in audience of readers who might become customers.
  • posting blogs
  • SMM
Pinterest Its a visual discovery and bookmarking platform that allows us to discover, save, and share visual content such as images, videos, and GIFs. By creating visually appealing boards, we are able to  showcase our work, share tips and tricks, and connect with potential customers who are interested in the topic. It's an engaging and unique way to build the locksmith's brand and demonstrate  expertise to a wider audience.
  • making posts
  • SMM
Instagram Its a social media platform which we use to share photos and videos of our work, and connect with potential customers. By showcasing our expertise and building a loyal following,  we are able to increase brand awareness and attract new customers.
  • making posts, reels
  • SMM
YouTube

It's a video-sharing platform that we use for marketing purposes. It allows us to create and share video content, build  our own brand, engage with customers, drive traffic to the website, and advertise to a wider audience that is interested in locksmith services.  It's a useful marketing tool that helps to increase businesses their visibility and reach more people.

  • posting videos
  • SMM
Meta It's a social networking site where we have  a page to promote  brand and engage with customers. We are able to build a community of loyal customers, advertise to a targeted audience, offer customer support, and analyze data to improve our marketing strategy. 
  • making posts
  • SMM
LinkedIn It's a professional social networking site that we use for marketing. By creating a company page we can showcase  brand and services, build a network of industry professionals and potential customers, advertise to a targeted audience, recruit top talent, and analyze data to improve  marketing strategy.
  • making posts
  • SMM
TikTok It's a social media app where we create and share short-form videos to promote locksmith products and services. It's a creative and engaging marketing tool that helps us to reach a younger audience and increase  brand awareness.
  • posting videos
  • SMM
Reddit It's a social news aggregation and discussion website that we use to engage with customers, promote brand, participate in relevant discussions, advertise to a targeted audience and conduct market research. 
  • answering to questions
  • discussions in forums
  • SMM
Yelp It's a business directory and review platform that helps us to showcase the brand, encourage customer reviews, respond to feedback, advertise, and monitor insights into  customer behavior and preferences. 
  • opening locations
  • SMM

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